How a Frustrating Experience Prompted Fauzia Davis to Create Lamain Beauty!

Fauzia Davis, a Seattle-based Ugandan content creator, took a leap of faith to create Lamain Beauty after a frustrating experience when her bestfriend had a mental break down. “Just like that, she couldn’t even hold a makeup brush to do all she ever dreamed of,” Davis recounts. “And because of this beautifully skilled woman, I created a platform to showcase the possibilities, and natural beauty in everyone while instilling hope, inspiration, and encouragement to other women around the globe.”

In this chat with Satisfashionug Beauty, she shares everything we need to know about Lamain Beauty. 

Who is Fauzia Davis? 

My name is Fauzia Davis, sole owner and founder at Lamain Beauty. I recently just finished my bachelor’s degree in finance, and more than anything else, I enjoy spending quality time with my family and creating compelling content. For the past few years I’ve been learning and educating myself about beauty and skincare, to make change and advocate for all shades of beauty. When I created Lamain Beauty, I was thinking beyond just someone’s skin color but the human race. I believe that everyone is beautiful and deserves to be celebrated!

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A post shared by Lamain Beauty Uganda (@lamain.shop) on Oct 14, 2020 at 11:20pm PDT

What is Lamain beauty?

Lamain is a pioneering cruelty free makeup brand built on exclusivity, diversity and Nontoxic products, with all our products proudly made in USA. Lamain Beauty is mainly formulated to enhance Beauty of all complexions by creating hope and setting new standards to help women see and let their true beauty shine. Our main goal is to satisfy the unique demands of all women/men, and all our products are “THOUGHTFULLY MADE WITH YOU IN MIND” — from manufacturing, branding, packaging and opening your first package, to chatting with our customer service. Through collaboration and our rewards program, we would also like to meet like-minded people to continually feel a senseof community and deliver every product like it’s a gift of hope.

What prompted you to create this beauty brand?

Lamain was formed out of love, tough times, a sense of togetherness and like-mindedness in early 2016, when my Best-friend (Lania) and professional makeup artist had a mental break down, just like that she couldn’t even hold a makeup brush to do all she ever dreamed of!! And because of this beautifully skilled woman, I took a leap of faith to create Lamain Beauty. A platform to showcase the possibilities, and natural beauty in everyone while instilling hope, inspiration, and encouragement to other women around the globe. Fast forward, She’s now a pro makeup artist at Lamain Beauty shop in Uganda.

As a freelance and published model & Digital Content Creator in Seattle, Washington, I was frustrated with the beauty industry. I hated the idea that all women should look the same, and how makeup artists had to mix three different shades to get my skin tone, but only to get it wrong! So, I decided that instead of complaining about it, that I would create a solution. A beauty company that was built on exclusivity, diversity and non-toxic products.

Hatching the idea was the hardest yet the most rewarding stage in this whole process. It took us two years to do research development and developing manufacturing codes, and finally launched in August 2017.

I feel like I’m part of a continuum of women who, for centuries used whatever they had to create with a purpose. The fusion of creativity delights me!

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A post shared by Lamain Beauty Uganda (@lamain.shop) on Oct 5, 2020 at 1:29am PDT

How Did You Come Up with The Name? 

From my best friend’s name, her name is Lania. I couldn’t think of a better way to support my BFF, but to create a pipe dream to inspire her during the healing process! The joint interest and contrasting experience morphed into the birth of Lamain Beauty.

How do you manage to run this business here while you are away? 

Nope, not even a single doubt in my colleagues. Having the option to delegate tasks helps me focus on making Lamain Beauty Bigger and Better. Luckily, I get to work with a badass team, and this has to be the best thing that’s ever happened to me. Every single person on my team is dedicated, talented, a go-getter, focused, trustworthy, efficient, reliable, dependable and most importantly, they love what they do. As a matter of fact, Lamain Beauty wouldn’t be where it is right now without team effort. On the other hand, we all understand and acknowledge that if one person on the team fails, we all fail, if they win, we all win #periodt Tell Us About The “Face of Lamain Beauty”As a team, we decided to create Face of Lamain Beauty, anevent organised to empower women from different walks of life by encouraging them to participate in our Brand ambassador program. As beauty ambassadors, these queens will get a chance to represent Lamain Beauty as an international brand and promote its products to our customers. The overall goal is to increase sales for Lamain Beauty by raising awareness of the brand and inspiring women to let their true beauty shine while at it.

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A post shared by Lamain Beauty Uganda (@lamain.shop) on Aug 18, 2020 at 9:20pm PDT

Tell us about your product range

Lamain Beauty is the absolute solution to give hope and compromise the gap between makeup style and affordability. One of our goals was to create high quality products that are affordable, and we did that! All Lamain Beauty products are available online at www.lamainbeauty.com for both local and international purchases. We also have a storefront in Uganda that not only carries Lamain Beauty products, but other makeup & skincare products from other big brands as well. Products. We also do deliveries through Whats App (0758017342) and our storefront is located at Kooki Tower Shop 715B via Buganda Road opposite CPS.

Website: www.lamainbeauty.com

Facebook page: Lamain Beauty

Instagram: @Lamainbeauty

YouTube: @Lamainbeauty

Tiktok: @Lamainbeauty

Snapchat: @Lamainbeauty

satisfashionug@gmail.com