Gucci Announces It Will Now Accept Cryptocurrency Payments

For months the fashion industry has been experimenting to adapt to the new realities of the market: NFTs, metaverses and digital currencies. Gucci, the fashion company founded in 1921 by Guccio Gucci in Italian Tuscany, has decided to take an important step that could motivate other brands in the sector to do the same: it will now accept payments in cryptocurrencies.

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