Fashion Collections

This Vibrant Collection By Fashion Brand The Bam Collective was inspired by The Fauvist Art Movement

By Isa King | August 11, 2022

South African clothing line The Bam Collective, a brand with a spirited approach to South African luxury earlier this year unveiled their most recent collection dubbed “Fauvism” channeling the unique and vibrant nature of the fauvist art movement.

According to the brand:

“Fauvism” is a collection inspired by the Fauvist art movement from the early 1900’s. An art movement which, in contrast to the Impressionist art movement, aimed to capture subjects through colorful, vivid artworks. The artworks aimed not to be realistic or naturalistic in nature, but rather emotional and expressive. The collection takes inspiration from this stylistic art movement and aims to apply it to the body and clothing.

The garments were designed emotionally instead of logically. They explore the impact of color and silhouette in relation to the body, aiming to re-imagine the natural proportions of the body, accentuating certain parts, while completely ignoring others.

Each garment was designed to be its own standalone piece when worn, yet still be wearable enough to transition seamlessly into the wearer’s closet, creating a wardrobe for any season and any occasion. Ultimately the collection aims to push the boundaries of commercial clothing and what it means in relation to our bodies, sparking confidence, freedom and happiness within each person who chooses to wear its pieces. We love how emotional the act of dressing can be and, as always, we hope that this collection brings joy to every person who sees and wears it.

This is the first season we have tried our hand at working with some custom jacquard knits. These knitted pieces are inspired by our usual custom prints, but instead of printing onto fabric, the prints have been programmed and knitted into panels by machine at a small knitwear factory in Johannesburg. These panels are each individually cut and sewn together to produce our first range of knitwear pieces, perfect for this winter season!

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