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Rihanna unveils new fragrance, the ad is on fleek!

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After the success of Rogue Love and Rogue Man last year, badgirlRiri has unveiled a new fragrance appropriately titled Riri. The announcement was made yesterday by the star on her Instagram. The hugely pink ad has already caused a stir on Instagram.

“Excited to announce my newest fragrance ‘RiRi,'” she wrote on Instagram.

Rihanna who recently announced that she’s designing socks is no stranger to this celebrity fragrance phenomenon. Besides Rogue Love and Rogue Man which were released last year, Rogue and 777 Nude by Rihanna and Rebelle were instant hits.

Excited to announce my newest fragrance “RiRi”… coming soon! #ThisIsRiRi

A photo posted by badgalriri (@badgalriri) on

 

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