Ugandan star Patricia Akello is yet again fronting another beauty campaign. Her new gig is with indie beauty brand Colourpop where she stars in their new No Filter Foundation ad campaign along side lots of other models of colour. The new line features 42 shades and caters to women of all shades.
According to the brand’s website, the foundation was “Developed for the Selfie Age, our full coverage, natural matte foundation delivers flawless looking skin from day-to-night. The oil-free, lightweight formula blends smoothly and is easily customizable to create the coverage you want. Build it up or sheer it out, it was developed with innovative soft-blurring pigments to deliver true color while looking and feeling natural. The lockable pump is easy to use and keeps your routine mess-free! As always, 100% cruelty-free and vegan.”
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