It’s the age-old beauty question: how to make your foundation last all day and into the evening? Professional make-up artist Ranti Adeyemi shared her expert tips on achieving a flawless base that lasts and lasts.
“My most asked question [from clients] is: what foundation did you use?” Adeyemi says. “Especially if it has lasted all day without oxidising, grabbing or magnifying areas the wearer is concerned about.” According to Adeyemi, the most common mistake people make when it comes to staying power is “believing your foundation is the only element for your base”. Foundation is just the start of what she calls your “beautiful base journey”. “A combination of application techniques, primers and powders is what will create the long-lasting base you’re looking for.”
“My ultimate tip is to work in sections, and allow an extra 15 minutes to [perfect] your base routine,” says Adeyemi. Foundation that wears off is rarely a product issue, she says, rather a result of failing to create sufficient time and space to get it right.
Not buying into the hype around certain products is another important part of perfecting your foundation game. Individual skin type is far more relevant than the promises on the packaging. “Studying your skin tone and how your skin performs through the day without make-up is important,” Adeyemi says. “For example, if with just moisturiser and SPF, your skin appears to feel dry after two hours, it is essential to avoid foundations that promise all-day matte wear.”
“For long-lasting wear that also looks like skin, I recommend Estée Lauder Double Wear, MAC Pro Longwear, MAC Studio Fix, Haus of Labs, Givenchy Prisme Libre and NARS Soft Matte,” says Adeyemi. “With the right hydrating skincare [underneath], the foundations will perform and look like skin without any unnecessary sheen or discomfort.”
“My go-to primers are Danessa Myricks’s Yummy Skin Balm, Elf Power Grip, Make Up Forever Shine Control and the Fenty Pro Filter Instant Retouch Primer.”
Her number one powder? The Fenty Invisimatte Blotting Powder. “It is the single greatest item for a night out,” Adeyemi declares. “Your foundation will keep its colour, refuse to oxidise, and reflect a fresh beat. I have noticed that a few of my clients like to use skin tone powders throughout the day, but foundation powders will change your complexion. They are good for maintaining a matte look, but you are adding an extra layer of powder each time which will feel heavier and quickly oxidise. Truly, translucent powders are the best.
“My favourite powders are Laura Mercier Translucent, RCMA No Colour Powder and One Size Ultimate Blurring Powder. Using a powder puff, gently push these powders into your concealer, highlighter and T zone – you will have nothing to worry about.”
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