Men's Fashion

Go Inside ICONIC UG, a Very Fabulous and Super Stylish Fashion Store at Senana Mall

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The appetite Ugandans have for great fashion at different price points is about to get quenched thanks to Iconic UG, a new luxury fashion outlet that opened just recently. Located down Senana Mall’s Basement on Buganda Road, Iconic UG, which is just a mere 15 minute drive from the city center, offers the perfect serving of great fashion at a number of price points, and in a luxurious setting.

With a stylish curation of everything from formal to casual clothing from top fashion brands such as Fashionnova, H&M, Zara and more, Iconic UG is definitely poised to steal your heart and body combined. But, that’ll take time as you have to drop by the outlet to browse through their collection.

I can’t stop raving about this polka dot shirt I got from their collection last week. I’ve already worn it twice since I bought it, and can’t get enough. I’ll be going back soon to get one of their trendy denim pants. I’m not a sucker of ripped denim, but their collection got me sold already. There’s just so much to talk about their collection, you need to browse through it yourself. Let’s focus our attention on its ambiance which screams nothing but ‘iconic’.

Nestled down a fairly busy Senana Mall, walking into Iconic UG is like scoring an invitation to a high street store like H&M or Banana Republic, although this time, to a branch in Kampala. The well-lit interior is complemented by sleek wood and metal racks, on which clothes are arranged according to collections; it’s almost possible to find what you need by just giving the space a 360 degree run through with your eyes.

The space is immaculately demarcated with enough room for you and your peers to loom through with ease. Real luxury comes to life with their fitting room which is a four walled mirrored room, which gives a 360 degree view. And, most importantly, none of the four mirrors makes you look fat! (Yes, this is very important)

The men’s section is emblazoned with a giant label ‘Iconic Men’ while the women’s section bears ‘Iconic Women’. One thing stands out though, the lighting is impeccable. Perfect for selfies and all the ‘slay shenanigans’ which many of us can’t deny we’re obsessed with. Not to forget, they have a beauty section stocked with all your favourite skincare, makeup and hair products.

All that aside, their customer care is over the top, ladies dressed in little black dresses welcome you as you walk in, and come along to check if you need help locating what you’re looking for before guiding you out when you’re done shopping.

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Now that’s what we can refer to as a ‘luxury shopping experience’!


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Iconic UG is located in the Basement of Senana Mall on Buganda Road (opposite Buganda Road market)

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