South African based Brand MASA MARA captures the harmony that can exist between the past and the present; the traditional and the modern. Designs honors the cultural wear of various tribes while blending these elements with urban active wear, with the aim of introducing traditional values to today’s generation, while celebrating their innovation.
After a whirlwind perfect presentation at the recently concluded SA Mens wear week the brand has taken to social media to fully introduce their new collection to the world and their consumers.
On releasing the fashion video the designer said-
“MUGONGO
WAHETSE INTORE
(The back that carried the chosen one)
As few would know, my love for fashion, textile
and everything creative comes from both my mother and grandfather. My mother
was a lover of bold colors, with which she engaged through her wardrobe
collection and trade in African fabric.
My grandfather, who gave me the gift of fashion
designing, was a tailor. I honour them by making them my partners on this
journey. Being in different dimensions, a stronger portal has been opened that
makes us more powerful than ever before.
This collection is a commemoration to our
ancestors”
Taking the 3D route that hasn’t been seen with many fashion designers while showcasing their collections Masa Mara continues to design for the future and now as the video captures the real essence of their new collection with vibrant hues and patterns to a wide variety of African prints that are the brand’s identity.
Watch Video Here
SatisfashionUg@gmail.com
